Methods of consumer purchase in Europe 2019

Published by
Stephanie Chevalier,
May 4, 2022
This statistic ranks the leading five most popular methods of consumer purchase in Europe in 2019. While e-commerce and unified commerce methods of purchase are becoming increasingly popular, 69 percent of European consumers still made the majority of their purchases in physical retail outlets in 2019. Mobile apps were the most popular method of shopping online, at 28 percent.

Most popular methods of retail purchases made by consumers in Europe 2019

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

November 2019

Region

Europe

Survey time period

October to December 2019

Number of respondents

1,500*

Method of interview

Online interview

Supplementary notes

* The survey was conducted in October, November and December 2019 with global participants (total sample size: 6,000). Participant numbers from Europe were as follows: UK (500), France (500) and Germany (500).

Citation formats
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$199 USD / Month *
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Statistics on " B2C e-commerce in Japan "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you B2C e-commerce in Japan

Overview

4

Segments

5

B2C services

3

Major platform operators

5

Marketplaces

5

Shopping behavior

4

Purchase decisions

4

Further related statistics

10

Further Content: You might find this interesting as well

Statistics

Topics

PinduoduoAmazonE-Commerce in ChinaMobile apps in ChinaGrocery shopping in China
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Learn more about how Statista can support your business.
Menu