Top sellers of low sugar confectionery in Europe 2018

In 2018, Mars Incorporated was the leading company selling confectionery products with reduced sugar content in retail on 24 European markets. On these combined markets Mars Incorporated made 2.28 billion U.S. dollars in sales and led competitor Mondelez by over a billion dollars. Private label products accounted for 258.1 million dollars the same year.

Leading companies' retail sales value of confectionery products with reduced sugar content on European markets in 2018 (in million USD)*

Characteristic	Sales value in million USD
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Release date

March 2020

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Region

Europe

Survey time period

2018

Supplementary notes

* The source notes that European markets include:" Austria, Belgium, Bulgaria, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, Italy, Netherlands, Norway, Poland, Portugal, Republic of Ireland, Romania, Russia, Slovak Republic, Spain, Sweden, Turkey, Ukraine, United Kingdom." Adapted from Statistics Canada, Sugars and other sweetener trends in Europe, 2018. This does not constitute an endorsement by Statistics Canada of this product.

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