During a 2021 survey fielded among adults in 17 markets worldwide, gauging their perception of social media advertising, it was found that 48 percent of respondents from India thought social media ads were somewhat or very trustworthy; the same was true of 45 percent of consumers surveyed in the UAE. In comparison, 10 percent of respondents from the UK had the same opinion on social media advertising at that time.
Trust in social media advertising according to consumers in selected countries worldwide as of January 2021
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DIW. (March 23, 2021). Trust in social media advertising according to consumers in selected countries worldwide as of January 2021 [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/1227942/trustworthiness-social-media-ads-world/
DIW. "Trust in social media advertising according to consumers in selected countries worldwide as of January 2021." Chart. March 23, 2021. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/1227942/trustworthiness-social-media-ads-world/
DIW. (2021). Trust in social media advertising according to consumers in selected countries worldwide as of January 2021. Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/1227942/trustworthiness-social-media-ads-world/
DIW. "Trust in Social Media Advertising According to Consumers in Selected Countries Worldwide as of January 2021." Statista, Statista Inc., 23 Mar 2021, https://www.statista.com/statistics/1227942/trustworthiness-social-media-ads-world/
DIW, Trust in social media advertising according to consumers in selected countries worldwide as of January 2021 Statista, https://www.statista.com/statistics/1227942/trustworthiness-social-media-ads-world/ (last visited June 10, 2024)
Trust in social media advertising according to consumers in selected countries worldwide as of January 2021 [Graph], DIW, March 23, 2021. [Online]. Available: https://www.statista.com/statistics/1227942/trustworthiness-social-media-ads-world/