Sales channel use of Amazon small and medium-sized businesses in the U.S. 2019

Published by
Stephanie Chevalier,
Jul 7, 2021
According to a survey conducted with small and medium-sized businesses (SMBs) selling on Amazon, almost half of Amazon's SMB sellers used more than two sales channels when selling online. Only about six of those surveyed businesses employed more than five digital sales channels.

Digital sales channel use distribution of small and medium-sized businesses (SMBs) selling in Amazon stores in the United States (U.S.) in 2019

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Release date

January 2020

Region

United States

Survey time period

August-September 2019

Number of respondents

350 respondents

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