TV ad spend in the European country was estimated at 4.4 billion euros.
In 2021, digital video advertising spending was expected to amount to 1.65 billion U.S. dollars in Germany. To compare, the 2019 Digital video advertising spending in Germany from 2016 to 2021 (in million U.S. dollars)
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Other statistics that may interest you Advertising in Germany
Overview
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- Premium Statistic Advertising investments and net advertising revenue of the media in Germany 2009-2022
- Premium Statistic Advertisers with highest advertising spending in Germany 2024
- Premium Statistic Industries ranked by advertising investments in above-the-line media in Germany 2022
- Basic Statistic Innovation expenditure of the advertising industry Germany 2008-2023
- Premium Statistic Job openings in advertising in Germany 2021, by job area
- Basic Statistic Advertising job openings in the advertising industry in Germany 2001-2022
Television advertising
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- Premium Statistic Gross television advertising spending in Germany 2022-2024
- Premium Statistic TV ad revenue in Germany 2023, by platform
- Premium Statistic Gross advertising revenue of TV channels in Germany 2021
- Premium Statistic Net advertising revenue of private TV broadcasters in Germany 2005-2022
- Premium Statistic Largest free TV advertisers in Germany 2022
- Premium Statistic Companies with most free TV spots aired in Germany 2022
- Premium Statistic TV ad spend in Germany 2023, by industry
Print advertising
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- Premium Statistic Paid circulation of newspapers in Germany Q4 2023, by type
- Basic Statistic Daily newspaper sales Germany 2015 to 2022
- Premium Statistic Net advertising revenue of newspapers in Germany 1995-2022
- Premium Statistic Net advertising revenue of consumer magazines in Germany 2004-2022
- Premium Statistic Magazines with the highest advertising revenues in Germany 2023
- Premium Statistic Magazines with the most advertising pages in Germany 2023
Internet advertising
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- Premium Statistic Monthly online ad spending in Germany 2022-2023
- Premium Statistic Online advertising expenditure in Germany 2006-2022
- Premium Statistic Internet advertising investments in Germany 2006-2022
- Premium Statistic Distribution of TV ad revenue in Germany 2023, by marketer
- Premium Statistic Leading 20 mobile advertising marketers reach in Germany 2023
- Premium Statistic Digital marketing spend in Germany 2023, by type
- Premium Statistic Gen Z attitudes to online advertising in Germany in 2023
- Premium Statistic Use of ads on social media Germany 2022
Radio advertising
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- Premium Statistic Radio ads: monthly gross sales in Germany 2021-2023
- Premium Statistic Daily radio listening time in Germany 1995-2022
- Premium Statistic Leading radio stations in Germany 2023, by gross contacts
- Premium Statistic Radio advertising: investments made in Germany 2021-2022, by industry
- Premium Statistic Gross advertising revenue of radio advertising marketers in Germany 2023
- Premium Statistic Reach of marketers in radio advertising in Germany according to ma 2023 Audio
Out-of-home and cinema advertising
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- Premium Statistic OOH advertising: monthly gross revenue in Germany 2021-2023
- Premium Statistic Gross revenues from out-of-home (OOH) advertising in Germany 2014-2023, by segment
- Premium Statistic Companies with the highest investments in out-of-home advertising in Germany 2023
- Premium Statistic Cinema advertising: monthly gross revenue in Germany 2022-2024
- Premium Statistic Number of DOOH screens in Germany 2000-2022
- Premium Statistic Number of DOOH screens in Germany 2023, by location
Agency rankings
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- Premium Statistic Leading owner-run German communications agencies in 2022
- Premium Statistic Most successful agencies according to ADC creativity ranking in Germany 2023
- Premium Statistic Red Box creativity ranking of advertising agencies in Germany 2021
- Premium Statistic Ranking of the best agencies in digital creation in Germany 2022
Advertising impact
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- Premium Statistic Awareness of billboard advertisements in Germany 2019-2023, by frequency
- Premium Statistic Frequency of reading brochures from direct mail advertising in Germany 2018-2021
- Premium Statistic Frequency of reading brochures from free advertising papers in Germany 2018-2021
- Premium Statistic Ranking of the most noticed brands Germany 2022
- Premium Statistic Ranking of the most noticed celebrities in ads Germany 2022
- Premium Statistic "No advertising material" mailbox stickers in Germany 2018-2021
Forecasts
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- Premium Statistic TV advertising revenues in Germany 2017-2027
- Premium Statistic Magazine advertising revenue in Germany 2015-2027
- Premium Statistic Newspaper advertising revenue in Germany from 2003-2027
- Premium Statistic Online advertising revenue in Germany 2017-2027
- Premium Statistic Revenues from mobile online advertising in Germany 2015-2027
- Premium Statistic Advertising revenue of the radio market in Germany 2010-2025
- Premium Statistic Outdoor advertising revenue in Germany 2003-2027
- Premium Statistic Online advertising revenue growth in Germany 2017-2027
Further related statistics
7
- Netflix's annual revenue 2002-2023
- Pfizer's ad spending 2006-2023
- Paid ad methods used for B2C content marketing North America 2022
- Sponsorship spending in North America 2007-2018
- Sponsorship spending worldwide 2007-2018
- Online advertising of companies in China 2016
- Magazine publishing revenue in Central & Eastern Europe 2009-2016, by B2B and B2C
Further Content: You might find this interesting as well
Statistics
- Netflix's annual revenue 2002-2023
- Pfizer's ad spending 2006-2023
- Paid ad methods used for B2C content marketing North America 2022
- Sponsorship spending in North America 2007-2018
- Sponsorship spending worldwide 2007-2018
- Online advertising of companies in China 2016
- Magazine publishing revenue in Central & Eastern Europe 2009-2016, by B2B and B2C
Xandr. (January 28, 2021). Digital video advertising spending in Germany from 2016 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/387026/online-video-advertising-spending-germany/
Xandr. "Digital video advertising spending in Germany from 2016 to 2021 (in million U.S. dollars)." Chart. January 28, 2021. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/387026/online-video-advertising-spending-germany/
Xandr. (2021). Digital video advertising spending in Germany from 2016 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/387026/online-video-advertising-spending-germany/
Xandr. "Digital Video Advertising Spending in Germany from 2016 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 28 Jan 2021, https://www.statista.com/statistics/387026/online-video-advertising-spending-germany/
Xandr, Digital video advertising spending in Germany from 2016 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/387026/online-video-advertising-spending-germany/ (last visited June 10, 2024)
Digital video advertising spending in Germany from 2016 to 2021 (in million U.S. dollars) [Graph], Xandr, January 28, 2021. [Online]. Available: https://www.statista.com/statistics/387026/online-video-advertising-spending-germany/