Julia Faria
Research lead focusing on market leaders in the advertising and marketing industry. With a background in media, Julia Faria also covers the brands beat, diving into topics such as brand loyalty and brand value.
Latest statistics
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Most effective advertisers in Europe in 2023 (index score)
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Leading South African brands worldwide in 2024, by brand value (in billion South African rand)
Leading U.S. brands worldwide in 2024, by brand value (in million U.S. dollars)
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Brand value of Guinness worldwide from 2020 to 2024 (in billion U.S. dollars)
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Brand value of Baileys worldwide from 2020 to 2024 (in billion U.S. dollars)