According to a survey by Rakuten Insight on wearable tech in September 2022, about 74 percent of the respondents in Malaysia stated that they were aware of Apple as a wearable tech brand, followed by 57 percent that knew of Samsung. In the same survey, about half of the respondents stated that they owned a smart wearable.
Brand awareness of wearable tech in Malaysia in 2022
Characteristic
Share of respondents
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Rakuten Insight. (October 20, 2022). Brand awareness of wearable tech in Malaysia in 2022 [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1053100/malaysia-brand-awareness-of-wearable-tech/
Rakuten Insight. "Brand awareness of wearable tech in Malaysia in 2022." Chart. October 20, 2022. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1053100/malaysia-brand-awareness-of-wearable-tech/
Rakuten Insight. (2022). Brand awareness of wearable tech in Malaysia in 2022. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1053100/malaysia-brand-awareness-of-wearable-tech/
Rakuten Insight. "Brand Awareness of Wearable Tech in Malaysia in 2022." Statista, Statista Inc., 20 Oct 2022, https://www.statista.com/statistics/1053100/malaysia-brand-awareness-of-wearable-tech/
Rakuten Insight, Brand awareness of wearable tech in Malaysia in 2022 Statista, https://www.statista.com/statistics/1053100/malaysia-brand-awareness-of-wearable-tech/ (last visited June 18, 2024)
Brand awareness of wearable tech in Malaysia in 2022 [Graph], Rakuten Insight, October 20, 2022. [Online]. Available: https://www.statista.com/statistics/1053100/malaysia-brand-awareness-of-wearable-tech/