Average Instagram interactions per post India 2020 by influencer tier

Published by
Tanushree Basuroy,
Mar 15, 2022
According to hypeauditor.com, mega-influencers or celebrities on Indian Instagram had the most interactions in terms of likes and comments as of January 2020. Furthermore, Instagram users in India were found to have more engaging content than the worldwide average engagement.

Average interactions per post on Instagram influencer profiles across India as of January 2020, by influencer tier

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Release date

March 2020

Region

India

Survey time period

January 2020

Supplementary notes

Breakdown of influencer tiers :
Nano-influencers : 1,000 to 5,000 followers
Micro-influencers : 5,000 to 20,000 followers
Mid-tier influencers : 20,000 to 100,000 followers
Macro-influencers : 100,000 to one million followers
Mega-influencers and celebrities : over one million followers

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