E-commerce revenue of small and medium B2B companies by country 2020

Compared to before COVID-19, sales achieved through online channels increased among small and medium business-to-business companies. According to a study, in the UK, small and medium businesses (SMB) selling products and services to other companies generated 19 percent of their revenue through e-commerce before the coronavirus, while the share rose to 25 percent during the pandemic. Nevertheless, in the United States, the e-commerce share of revenue reported by small- and middle-sized firms was significantly lower than the average values shown by all the surveyed B2B sellers.

Share of e-commerce revenue of small and medium B2B companies before and during the pandemic in 2020, by country

Characteristic	Before COVID-19	During COVID-19
-	-	-
-	-	-
-	-	-
-	-	-
-	-	-
-	-	-
-	-	-
-	-	-
-	-	-
-	-	-
-	-	-

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Release date

October 2020

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Region

Worldwide

Survey time period

July to August, 2020*

Special properties

companies with annual revenue less than 100 million U.S. dollars

Supplementary notes

The question was phrased by the source as follows: "Q: Approximately what percentage of your company’s revenue before COVID-19 was driven by…/during COVID-19 is now driven by…?"

Brazil (n=400); China (n=408); France (n=200); Germany (n=401); India (n=400); Italy(n=401); Japan (n=200); South Korea (n=200); Spain (n=200); UK (n=206); U.S. (n=602);
* Date of survey differs from country to country.

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