According to a survey conducted in 2021, over 90 percent of respondents in all surveyed Southeast Asian countries shopped on e-commerce platforms. Social media platforms were the next popular shopping channel, with up to 82 percent of the respondents in the Philippines using the channel in 2021.
Leading online and offline shopping channels in Southeast Asia in 2021, by selected country
Characteristic
Singapore
Malaysia
Thailand
Philippines
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iKala. (October 13, 2021). Leading online and offline shopping channels in Southeast Asia in 2021, by selected country [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1302022/sea-top-shopping-channels-by-country/
iKala. "Leading online and offline shopping channels in Southeast Asia in 2021, by selected country." Chart. October 13, 2021. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1302022/sea-top-shopping-channels-by-country/
iKala. (2021). Leading online and offline shopping channels in Southeast Asia in 2021, by selected country. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1302022/sea-top-shopping-channels-by-country/
iKala. "Leading Online and Offline Shopping Channels in Southeast Asia in 2021, by Selected Country." Statista, Statista Inc., 13 Oct 2021, https://www.statista.com/statistics/1302022/sea-top-shopping-channels-by-country/
iKala, Leading online and offline shopping channels in Southeast Asia in 2021, by selected country Statista, https://www.statista.com/statistics/1302022/sea-top-shopping-channels-by-country/ (last visited June 18, 2024)
Leading online and offline shopping channels in Southeast Asia in 2021, by selected country [Graph], iKala, October 13, 2021. [Online]. Available: https://www.statista.com/statistics/1302022/sea-top-shopping-channels-by-country/