In 2022, digital retail media advertising spending worldwide was estimated at 114.4 billion U.S. dollars. The source projected that the value would increase to more than 176 billion by 2028. To compare, Amazon generated 37.7 billion dollars in ad sales worldwide in 2022.
Digital retail media advertising spending worldwide from 2018 to 2028
(in billion U.S. dollars)
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Spending in billion U.S. dollars
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Brands Vietnam. (June 29, 2023). Digital retail media advertising spending worldwide from 2018 to 2028 (in billion U.S. dollars) [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1319752/retail-media-ad-spend-worldwide/
Brands Vietnam. "Digital retail media advertising spending worldwide from 2018 to 2028 (in billion U.S. dollars)." Chart. June 29, 2023. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1319752/retail-media-ad-spend-worldwide/
Brands Vietnam. (2023). Digital retail media advertising spending worldwide from 2018 to 2028 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1319752/retail-media-ad-spend-worldwide/
Brands Vietnam. "Digital Retail Media Advertising Spending Worldwide from 2018 to 2028 (in Billion U.S. Dollars)." Statista, Statista Inc., 29 Jun 2023, https://www.statista.com/statistics/1319752/retail-media-ad-spend-worldwide/
Brands Vietnam, Digital retail media advertising spending worldwide from 2018 to 2028 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1319752/retail-media-ad-spend-worldwide/ (last visited June 18, 2024)
Digital retail media advertising spending worldwide from 2018 to 2028 (in billion U.S. dollars) [Graph], Brands Vietnam, June 29, 2023. [Online]. Available: https://www.statista.com/statistics/1319752/retail-media-ad-spend-worldwide/