According to a survey that was conducted in Japan in November 2021, more than 57 percent of the respondents stated that they started following an official LINE account of a business or shop when they purchased something online. At the same time, more than 44 percent did so when visiting an actual store.
Leading occasions for following official LINE accounts in Japan as of November 2021
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Share of respondents
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among respondents who follow official LINE accounts of companies and shops as well as respondents who subscribed to LINE mail magazines of businesses and shops
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Neo Marketing. (November 26, 2021). Leading occasions for following official LINE accounts in Japan as of November 2021 [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1332482/japan-leading-occasions-for-following-official-line-accounts/
Neo Marketing. "Leading occasions for following official LINE accounts in Japan as of November 2021." Chart. November 26, 2021. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1332482/japan-leading-occasions-for-following-official-line-accounts/
Neo Marketing. (2021). Leading occasions for following official LINE accounts in Japan as of November 2021. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1332482/japan-leading-occasions-for-following-official-line-accounts/
Neo Marketing. "Leading Occasions for following Official Line Accounts in Japan as of November 2021." Statista, Statista Inc., 26 Nov 2021, https://www.statista.com/statistics/1332482/japan-leading-occasions-for-following-official-line-accounts/
Neo Marketing, Leading occasions for following official LINE accounts in Japan as of November 2021 Statista, https://www.statista.com/statistics/1332482/japan-leading-occasions-for-following-official-line-accounts/ (last visited June 18, 2024)
Leading occasions for following official LINE accounts in Japan as of November 2021 [Graph], Neo Marketing, November 26, 2021. [Online]. Available: https://www.statista.com/statistics/1332482/japan-leading-occasions-for-following-official-line-accounts/