According to a survey conducted by Rakuten Insight on August 2023, 65 percent of respondents in Vietnam stated that they find both product videos and images most interesting among other types of user-generated content. Product reviews or testimonials and product ratings were also engaging among those surveyed.
Most engaging types of user-generated content in Vietnam as of August 2023
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Share of respondents
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Rakuten Insight. (October 16, 2023). Most engaging types of user-generated content in Vietnam as of August 2023 [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1420250/vietnam-most-interesting-user-generated-content-types/
Rakuten Insight. "Most engaging types of user-generated content in Vietnam as of August 2023." Chart. October 16, 2023. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1420250/vietnam-most-interesting-user-generated-content-types/
Rakuten Insight. (2023). Most engaging types of user-generated content in Vietnam as of August 2023. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1420250/vietnam-most-interesting-user-generated-content-types/
Rakuten Insight. "Most Engaging Types of User-generated Content in Vietnam as of August 2023." Statista, Statista Inc., 16 Oct 2023, https://www.statista.com/statistics/1420250/vietnam-most-interesting-user-generated-content-types/
Rakuten Insight, Most engaging types of user-generated content in Vietnam as of August 2023 Statista, https://www.statista.com/statistics/1420250/vietnam-most-interesting-user-generated-content-types/ (last visited June 18, 2024)
Most engaging types of user-generated content in Vietnam as of August 2023 [Graph], Rakuten Insight, October 16, 2023. [Online]. Available: https://www.statista.com/statistics/1420250/vietnam-most-interesting-user-generated-content-types/