According to a survey on user-generated content (UGC) conducted by Rakuten Insight in Asia in August 2023, 57 percent of the Chinese respondents stated not to engage with UGC due to finding it irrelevant. In Indonesia, over half of the respondents deemed user-generated content untrustworthy.
Reasons for not engaging with user-generated content in Asia as of August 2023
Characteristic
China
Hong Kong
Indonesia
India
South Korea
Malaysia
Philippines
Singapore
Thailand
Taiwan
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Rakuten Insight. (October 16, 2023). Reasons for not engaging with user-generated content in Asia as of August 2023 [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1421875/asia-reasons-to-not-engage-with-user-generated-content/
Rakuten Insight. "Reasons for not engaging with user-generated content in Asia as of August 2023." Chart. October 16, 2023. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1421875/asia-reasons-to-not-engage-with-user-generated-content/
Rakuten Insight. (2023). Reasons for not engaging with user-generated content in Asia as of August 2023. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1421875/asia-reasons-to-not-engage-with-user-generated-content/
Rakuten Insight. "Reasons for Not Engaging with User-generated Content in Asia as of August 2023." Statista, Statista Inc., 16 Oct 2023, https://www.statista.com/statistics/1421875/asia-reasons-to-not-engage-with-user-generated-content/
Rakuten Insight, Reasons for not engaging with user-generated content in Asia as of August 2023 Statista, https://www.statista.com/statistics/1421875/asia-reasons-to-not-engage-with-user-generated-content/ (last visited June 18, 2024)
Reasons for not engaging with user-generated content in Asia as of August 2023 [Graph], Rakuten Insight, October 16, 2023. [Online]. Available: https://www.statista.com/statistics/1421875/asia-reasons-to-not-engage-with-user-generated-content/