England: consumer knowledge of electric cars 2023

Published by
Mathilde Carlier,
Jan 26, 2024

As of September 2023, 45 percent of consumers mentioned they had low to no knowledge of electric cars, rating their knowledge at or under three. In contrast, 37 percent of consumers had fairly good knowledge of these vehicles, rating their awareness at or over five. 

Self-reported consumer knowledge of electric cars in England, as of September 2023

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Sources

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Release date

January 2024

Region

United Kingdom (England)

Survey time period

September 2023

Number of respondents

2,011 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

This statistic is using original data from the Government Digital Service and includes copyright material licensed under © Crown, the Open Government License v3.0.

Original survey question: "How would you rate your knowledge of electric cars, these are either plug-in hybrids or battery electric car? Using a scale, ranging from 1 to 7, where 1 would mean ‘no knowledge’ and 7 would mean ‘complete knowledge’ of electric cars".

The source does not report the percentage of "Don't know" answers but specifies that three of the 2,011 respondents chose this answer.

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