Consumers' reasons for changing baby food brands Africa/Middle East 2015

Published by Statista Research Department, Aug 25, 2015
This statistic displays the share of reasons for switching baby food brands in Africa/Middle East in 2015, as of a survey conducted in the first quarter of 2015. The number one reason for individuals deciding to switch baby food brands was based on a recommendation of a health care specialist.

Most important reasons for switching baby food brands among consumers in Africa/Middle East in 2015*

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Release date

August 2015

Region

Africa, MENA

Survey time period

February 23 to March 13, 2015

Number of respondents

30,000 respondents

Special properties

consumers who have made a baby care purchase in the past five years

Method of interview

Online survey

Supplementary notes

* 60 countries throughout Asia-Pacific, Europe, Latin America, the Middle East, Africa and North America were included in the study. Please find a comprehensive list on page 43 of the report.

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