Cable TV ad revenue in South Korea 2015-2023, by format

Published by Statista Research Department, Jan 23, 2024
In 2021, advertising taking place within a television program on cable TV achieved a revenue of around 1.6 trillion South Korean won. This type of advertising includes program, subtitle, time check, and piece advertising. It was the most successful format by far, followed by sponsorship advertising. This trend is forecast to continue up to 2023.

Cable TV program provider advertising revenue in South Korea from 2015 to 2021 with forecasts up to 2023, by format (in billion South Korean won)

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Release date

January 2023

Region

South Korea

Survey time period

2015 to 2021

Supplementary notes

* Estimate.

Figures have been rounded.

1,000 South Korean won equals 0.76 U.S. dollars or 0.71 euro as of June 2023.

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