During a U.S. smartphone user survey in May 2019, it was found that brand apps were most popular in the shopping vertical. In total, 66 percent of responding smartphone users had a brand-specific shopping app on their phone. The finance vertical was ranked second, with 29 percent of respondents having a brand-specific financial app (such as a banking app) on their phone.
Most popular types of brand apps in the United States as of May 2019
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Other statistics that may interest you Online shopping behavior in the United States
Overview
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- Premium Statistic Quarterly e-commerce share in total U.S. retail sales 2010-2024
- Premium Statistic Quarterly U.S. e-commerce retail sales 2009-2024
- Premium Statistic Penetration rate of e-commerce in the U.S. 2020-2029
- Premium Statistic E-commerce as share of total retail sales in the U.S. 2019-2027
- Premium Statistic ACSI - U.S. customer satisfaction with online retail as of 2023
- Basic Statistic ACSI - U.S. customer satisfaction with Amazon.com 2023
Offline versus online shopping
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- Premium Statistic Retail sales channel share in the United States 2022-2026
- Premium Statistic Consumers that would shop mostly online vs. offline worldwide 2023, by country
- Premium Statistic Sources of inspiration for new products in the U.S. 2024
- Premium Statistic Sources of information about products in the U.S. 2024
- Premium Statistic Online vs. offline purchases by category in the U.S. 2022
- Premium Statistic Online vs. offline product research by category in the U.S. 2022
- Premium Statistic Types of apparel and footwear consumers prefer to buy online vs. offline U.S. 2022
Online shopping behavior
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- Premium Statistic Most popular categories for online purchases in the U.S. 2024
- Premium Statistic Drivers of online purchases in the U.S. 2022
- Premium Statistic Foreign countries where U.S. shoppers last bought online 2023
- Premium Statistic Cart abandonment rate in the United States 2024
- Premium Statistic Delivery costs likely to deter D2C shoppers in the U.S. 2022
- Premium Statistic Brand opinion change for shopping apps among U.S. consumers 2023
Online returns
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- Premium Statistic Impact of eliminating free returns on purchase likelihood in the U.S. 2022
- Premium Statistic Inclination to shop with a company offering sustainable shipping in the U.S. 2022
- Premium Statistic Places where consumers believe returned products end up in the U.S. 2022
- Premium Statistic Concern over the environmental impact of free returns in the U.S. 2022, by generation
Holiday shopping habits
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- Premium Statistic In-store vs. online holiday shopping plans in the U.S. 2015-2022
- Basic Statistic U.S. consumers' preferred types of retailers for holiday shopping 2023
- Premium Statistic Share of online vs. in-store holiday spending in the United States 2023
- Premium Statistic Products consumers plan to buy online on Black Friday in the U.S. 2023, by gender
- Premium Statistic Products consumers intending to buy on Cyber Monday in the U.S. 2022, by gender
- Premium Statistic Holiday online shopping intention in the U.S. 2023
- Premium Statistic Valentine’s Day online shoppers in the U.S. 2017-2023
- Premium Statistic Sephora and Ulta's online D2C holiday sales share in the US 2019-2022
Further related statistics
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Statistics
Vibes. (July 24, 2019). Most popular types of brand apps in the United States as of May 2019 [Graph]. In Statista. Retrieved June 13, 2024, from https://www.statista.com/statistics/1052487/us-most-popular-brand-app-use/
Vibes. "Most popular types of brand apps in the United States as of May 2019." Chart. July 24, 2019. Statista. Accessed June 13, 2024. https://www.statista.com/statistics/1052487/us-most-popular-brand-app-use/
Vibes. (2019). Most popular types of brand apps in the United States as of May 2019. Statista. Statista Inc.. Accessed: June 13, 2024. https://www.statista.com/statistics/1052487/us-most-popular-brand-app-use/
Vibes. "Most Popular Types of Brand Apps in The United States as of May 2019." Statista, Statista Inc., 24 Jul 2019, https://www.statista.com/statistics/1052487/us-most-popular-brand-app-use/
Vibes, Most popular types of brand apps in the United States as of May 2019 Statista, https://www.statista.com/statistics/1052487/us-most-popular-brand-app-use/ (last visited June 13, 2024)
Most popular types of brand apps in the United States as of May 2019 [Graph], Vibes, July 24, 2019. [Online]. Available: https://www.statista.com/statistics/1052487/us-most-popular-brand-app-use/