Ownership of smart speakers brands in Taiwan 2023

Published by
Daniel Slotta,
Feb 14, 2024
According to a survey conducted by Rakuten Insight, approximately 25 percent of Taiwanese respondents stated that they owned a Xiao Ai smart speaker. In the same survey, the majority of respondents owning a smart speaker indicated that they wanted a device for the convenience of controlling music player remotely.

Ownership of smart speakers brands among Taiwanese as of end of 2023

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Release date

January 2024

Region

Taiwan

Survey time period

December 7 to 31, 2023

Number of respondents

4,727 respondents

Age group

16 years and older

Special properties

among respondents that own a smart speaker

Method of interview

Online survey

Supplementary notes

Original question: Which smart speaker brand do you own?

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