TikTok U.S. content creator as a job by age 2024

As of March 2024, only six percent of the surveyed TikTok users and content creators in the United States considered themselves full-time content creators. Among users aged 18 to 24 this figure increased to interest eight percent of respondents, while 15 percent of TikTok users in the same age demographics reported considering themselves part-time (or less) content creators. Additionally, 22 percent of young TikTok users were interested in becoming a content creator, while around 19 percent of TikTok users aged between 25 and 44 years reported feeling in the same way.

Share of TikTok users in the United States who consider their job to be the one of a content creator on the platform as of March 2024, by age group

Characteristic	Yes, I am a full-time content creator	Yes, I am a part-time or less content creator	No, but I am interested in becoming one	No, and I'm not interested in becoming one	I've never heard of this
All users	6%	6%	11%	55%	22%
18-24	8%	15%	22%	34%	21%
25-44	11%	8%	19%	46%	15%
45-54	-	-	11%	65%	20%
55+	-	-	-	68%	30%

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Release date

April 2024

More information

Region

United States

Survey time period

March 28 and 29, 2024

Number of respondents

2,036 respondents

Age group

18 years and older

Special properties

TikTok users

Method of interview

Online survey

Supplementary notes

No data available for missing fields.
Original question:"Do you consider your job to be a TikTok 'content creator' (someone who creates original digital content such as videos for followers on TikTok)?"

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