Penetration rate of users of online video portals in China 2011, by gender

Published by Statista Research Department, May 24, 2012
The statistic shows the penetration rate of users of online video portals in China in 2011, by gender. The penetration rate shows the share of users who watched videos online. In 2011, 61.2 percent of online video portal users in China were female.

Penetration rate of users of online video portals in China in 2011, by gender

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Release date

May 2012

Region

China

Survey time period

December 15 to 22, 2011

Number of respondents

2,088 (1,039 via landline, 1,049 via cell phone)

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

The title of the report has been translated from Chinese.

The survey, which took place between 15 and 22 December, 2011, took the form of a computer-aided telephone interview (CATI) of 2,088 people (1,039 of whom were contacted by landline and 1,049 by cell phone).

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