Desire to see the Super Bowl ads in Canada 2014, by gender

Published by Statista Research Department, Jan 31, 2014
The graph show data on the desire to see the Super Bowl ads in Canada as of January 2014, by gender. Among male respondents, 48 percent stated they were hoping to see Super Bowl ads.

Are you hoping to see any special advertising to air during the Super Bowl?

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Source

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Release date

January 2014

Region

Canada

Survey time period

January 23 to 27, 2014

Number of respondents

1,010 respondents

Age group

18 years and older

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

During the survey, this question was posed as follows: "Each year, companies develop special advertising to air during the Super Bowl. Even if you are not intending to watch the game itself, are you hoping to see any of this year’s Super Bowl ads?"
The source does not provide information regarding the missing percentage points to 100 percent.

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