This statistic shows how different types of advertising influenced decision making about holiday destinations in the United Kingdom (UK) in 2015, by age of respondents. 49 percent of 20 to 34-year-olds were likely to be influenced by any website, while 44 percent were likely to be influenced by word of mouth.
Thinking about this holiday, which of these sources of information influenced your decision to book?*
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Other statistics that may interest you Domestic vacations in the United Kingdom
Overview
6
- Premium Statistic Share of Britons taking a vacation 2016-2022, by destination
- Premium Statistic Average number of vacations taken per person in the UK 2011-2022
- Premium Statistic Average number of domestic vacations taken per person in the UK 2011-2022
- Premium Statistic Domestic overnight trips in Great Britain 2022, by purpose
- Premium Statistic Most visited English cities for domestic vacation trips 2017-2019
- Premium Statistic Leading regional destinations for domestic vacation spend in England 2021-2023
Domestic holiday travel
8
- Premium Statistic Number of domestic overnight vacations in Great Britain 2010-2022
- Premium Statistic Domestic vacation overnight stays in Great Britain 2010-2019
- Premium Statistic Number of domestic vacation trips taken in Great Britain 2019, by month of visit
- Premium Statistic Number of domestic vacation overnight stays in Great Britain 2019, by month of visit
- Premium Statistic Average domestic vacation length in Great Britain 2021-2022
- Premium Statistic Domestic vacation trips taken in Great Britain 2019, by accommodation type
- Premium Statistic Domestic vacation overnight stays in Great Britain 2019, by accommodation used
- Premium Statistic Domestic holiday booking methods in the UK 2019
Domestic holiday expenditure
4
- Premium Statistic Domestic tourism spending in Great Britain 2022, by purpose of trip
- Premium Statistic Domestic tourism expenditure on vacations in Great Britain 2010-2021
- Premium Statistic Domestic vacation spending per trip in Great Britain 2010-2021
- Premium Statistic Domestic vacation spending per night in Great Britain 2010-2021
Destinations
5
- Basic Statistic Regions visited on domestic vacations in Great Britain 2019
- Premium Statistic Number of domestic vacation trips in Great Britain 2022, by destination type
- Premium Statistic Number of domestic holiday overnight stays in Great Britain 2019, by destination type
- Premium Statistic Seaside holiday trips taken in England 2006-2019
- Basic Statistic National parks ranked by domestic visits in Great Britain 2016-2019
Demographics
5
- Basic Statistic Age of domestic vacationers in Great Britain 2019
- Basic Statistic Family status of domestic vacationers in Great Britain 2019
- Premium Statistic Domestic vacation trips with and without children in Great Britain 2021-2022
- Basic Statistic Social grade of domestic vacationers in Great Britain 2019
- Basic Statistic Car and work status of domestic vacationers in Great Britain 2019
COVID-19 impact on domestic tourism
6
- Premium Statistic Domestic overnight tourism spending in Great Britain 2010-2022
- Basic Statistic Change in holiday plans due to COVID-19 travel restrictions in the UK 2020
- Basic Statistic Coronavirus impact on likelihood of taking domestic vacation in the UK 2020
- Basic Statistic Plans of Europeans for domestic travel post COVID-19 restrictions May 2020
- Premium Statistic Change in holiday search volume on Google in the UK 2023, by destination
- Premium Statistic Vacation-search terms with highest growth post-lockdown in the UK 2020
Further related statistics
9
- Annual revenue of China Tourism Group Duty Free 2013-2023
- Countries with the highest number of inbound tourist arrivals worldwide 2019-2023
- Familiarity with the BP/Deepwater Horizon oil spill in the U.S. 2010
- Countries with the highest outbound tourism expenditure worldwide 2019-2023
- Factors affecting accommodation booking worldwide as of July 2016
- Importance of BRICS countries to UK tourism businesses 2011
- Number of Royal Caribbean Cruises passenger cruise days worldwide 2007-2023
- Number of Royal Caribbean Cruises available passenger cruise days worldwide 2007-2023
- Contribution of China's travel and tourism industry to GDP 2014-2023
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- Annual revenue of China Tourism Group Duty Free 2013-2023
- Countries with the highest number of inbound tourist arrivals worldwide 2019-2023
- Familiarity with the BP/Deepwater Horizon oil spill in the U.S. 2010
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- Factors affecting accommodation booking worldwide as of July 2016
- Importance of BRICS countries to UK tourism businesses 2011
- Number of Royal Caribbean Cruises passenger cruise days worldwide 2007-2023
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BDRC Continental. (February 27, 2015). Thinking about this holiday, which of these sources of information influenced your decision to book?* [Graph]. In Statista. Retrieved June 13, 2024, from https://www.statista.com/statistics/321467/influence-of-advertising-on-holiday-decision-making-united-kingdom-uk-by-age/
BDRC Continental. "Thinking about this holiday, which of these sources of information influenced your decision to book?*." Chart. February 27, 2015. Statista. Accessed June 13, 2024. https://www.statista.com/statistics/321467/influence-of-advertising-on-holiday-decision-making-united-kingdom-uk-by-age/
BDRC Continental. (2015). Thinking about this holiday, which of these sources of information influenced your decision to book?*. Statista. Statista Inc.. Accessed: June 13, 2024. https://www.statista.com/statistics/321467/influence-of-advertising-on-holiday-decision-making-united-kingdom-uk-by-age/
BDRC Continental. "Thinking about This Holiday, Which of These Sources of Information Influenced Your Decision to Book?*." Statista, Statista Inc., 27 Feb 2015, https://www.statista.com/statistics/321467/influence-of-advertising-on-holiday-decision-making-united-kingdom-uk-by-age/
BDRC Continental, Thinking about this holiday, which of these sources of information influenced your decision to book?* Statista, https://www.statista.com/statistics/321467/influence-of-advertising-on-holiday-decision-making-united-kingdom-uk-by-age/ (last visited June 13, 2024)
Thinking about this holiday, which of these sources of information influenced your decision to book?* [Graph], BDRC Continental, February 27, 2015. [Online]. Available: https://www.statista.com/statistics/321467/influence-of-advertising-on-holiday-decision-making-united-kingdom-uk-by-age/