Forecast of the print advertising market revenue in Israel 2017-2027
revenue from advertising in newspapers and magazines a crucial part of the print sector, is expected to decrease by 7.6 percent in the next five years to 346.39 million U.S. dollars.
In 2022, Israel’s print advertising market revenue amounted to 161.42 million U.S. dollars. According to estimates, it will shrink to 143.06 million U.S. dollars in 2027. The main reason for this downward trend is the general weakening of the print market. Since more and more people have been reading electronic magazines in the last two decades and prefer internet news sites, the print market is less attractive to advertisers. Israeli news websites, such as YNET and MAKO, achieve great prosperity. The