Smaato discovered that the spending in GDPR-compliant ad impressions has increased over the considered period, reaching its peak in the last two weeks of November.
The statistic presents the mobile advertising spending for impressions with GDPR consent in the European Economic Area during the second half 2018. Mobile advertising spending for impressions with GDPR consent in the EEA* during the 2nd half 2018
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Statistics
Smaato. (February 27, 2019). Mobile advertising spending for impressions with GDPR consent in the EEA* during the 2nd half 2018 [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1009402/mobile-ad-spend-for-gdpr-compliant-impressions-in-europe/
Smaato. "Mobile advertising spending for impressions with GDPR consent in the EEA* during the 2nd half 2018." Chart. February 27, 2019. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1009402/mobile-ad-spend-for-gdpr-compliant-impressions-in-europe/
Smaato. (2019). Mobile advertising spending for impressions with GDPR consent in the EEA* during the 2nd half 2018. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1009402/mobile-ad-spend-for-gdpr-compliant-impressions-in-europe/
Smaato. "Mobile Advertising Spending for Impressions with Gdpr Consent in The Eea* during The 2nd Half 2018." Statista, Statista Inc., 27 Feb 2019, https://www.statista.com/statistics/1009402/mobile-ad-spend-for-gdpr-compliant-impressions-in-europe/
Smaato, Mobile advertising spending for impressions with GDPR consent in the EEA* during the 2nd half 2018 Statista, https://www.statista.com/statistics/1009402/mobile-ad-spend-for-gdpr-compliant-impressions-in-europe/ (last visited June 18, 2024)
Mobile advertising spending for impressions with GDPR consent in the EEA* during the 2nd half 2018 [Graph], Smaato, February 27, 2019. [Online]. Available: https://www.statista.com/statistics/1009402/mobile-ad-spend-for-gdpr-compliant-impressions-in-europe/