The coronavirus will continue to impact the media industry for longer than may have been initially anticipated, a survey has revealed, with many consumers saying that they will not feel comfortable going to movie theaters or concerts within the next six months. Just 15 percent of adults responding to a study held in the United States in April 2020 said that they would feel comfortable going to a concert by then, whilst 27 percent would prefer to wait longer than six months before doing so. Many consumers were undecided, which is to be expected given the uncertainty of when lockdowns will end and how long it could take before the situation improves. Either way, it seems that for many U.S. concert lovers it will take several months before going to shows feels normal again.
Coronavirus impact on media events attendance: adults who feel comfortable going to a concert in the next year in the United States as of April 2020
Characteristic
In the next two weeks
In the next month
In the next two months
In the next three months
In the next six months
More than six months from now
Don't know/no opinion
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Morning Consult. (April 10, 2020). Coronavirus impact on media events attendance: adults who feel comfortable going to a concert in the next year in the United States as of April 2020 [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1195013/concert-attendance-attitude-coronavirus-us/
Morning Consult. "Coronavirus impact on media events attendance: adults who feel comfortable going to a concert in the next year in the United States as of April 2020." Chart. April 10, 2020. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1195013/concert-attendance-attitude-coronavirus-us/
Morning Consult. (2020). Coronavirus impact on media events attendance: adults who feel comfortable going to a concert in the next year in the United States as of April 2020. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1195013/concert-attendance-attitude-coronavirus-us/
Morning Consult. "Coronavirus Impact on Media Events Attendance: Adults Who Feel Comfortable Going to a Concert in The next Year in The United States as of April 2020." Statista, Statista Inc., 10 Apr 2020, https://www.statista.com/statistics/1195013/concert-attendance-attitude-coronavirus-us/
Morning Consult, Coronavirus impact on media events attendance: adults who feel comfortable going to a concert in the next year in the United States as of April 2020 Statista, https://www.statista.com/statistics/1195013/concert-attendance-attitude-coronavirus-us/ (last visited June 18, 2024)
Coronavirus impact on media events attendance: adults who feel comfortable going to a concert in the next year in the United States as of April 2020 [Graph], Morning Consult, April 10, 2020. [Online]. Available: https://www.statista.com/statistics/1195013/concert-attendance-attitude-coronavirus-us/