In 2022, programmatic ad spending in Hungary reached over 7.3 billion forints which marked a 23 percent increase compared to the preceding year. In comparison, programmatic advertising spending totaled only 85 million forints in 2014.
Programmatic advertising spending in Hungary from 2014 to 2022
(in million forints)
Characteristic
Spending in million forints
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IAB Hungary. (March 27, 2023). Programmatic advertising spending in Hungary from 2014 to 2022 (in million forints) [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1231480/hungary-programmatic-ad-spend/
IAB Hungary. "Programmatic advertising spending in Hungary from 2014 to 2022 (in million forints)." Chart. March 27, 2023. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1231480/hungary-programmatic-ad-spend/
IAB Hungary. (2023). Programmatic advertising spending in Hungary from 2014 to 2022 (in million forints). Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1231480/hungary-programmatic-ad-spend/
IAB Hungary. "Programmatic Advertising Spending in Hungary from 2014 to 2022 (in Million Forints)." Statista, Statista Inc., 27 Mar 2023, https://www.statista.com/statistics/1231480/hungary-programmatic-ad-spend/
IAB Hungary, Programmatic advertising spending in Hungary from 2014 to 2022 (in million forints) Statista, https://www.statista.com/statistics/1231480/hungary-programmatic-ad-spend/ (last visited June 18, 2024)
Programmatic advertising spending in Hungary from 2014 to 2022 (in million forints) [Graph], IAB Hungary, March 27, 2023. [Online]. Available: https://www.statista.com/statistics/1231480/hungary-programmatic-ad-spend/