Brand value in Latin America 2023, by sector

Published by
Julia Faria,
Oct 10, 2023
In 2023, banking sector brands made 21.32 percent of the brand value of the 100 Latin American brands with the highest brand value. Retail brands accounted for the second-largest share of the total value, with nearly 15 percent.

Distribution of brand value of leading Latin American brands in 2023, by sector

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Release date

October 2023

Region

Worldwide, LAC

Survey time period

2023

Supplementary notes

Missing percentage points to 100 percent are probably due to rounding.

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