Comparison of Android and iPhone of mobile game conversion rates China 2019-Q1 2020

Published by
Lai Lin Thomala,
Feb 17, 2022
According to a report released by ChuangQi Technology, iPhone users in China were more likely to convert in a mobile game than Android users after activating the app. As of the first quarter of 2020, the in-app conversion rate of mobile games on iPhone figured 25 percent. Overall, the activation rate of mobile game apps remained at around 0.11 percent in March 2020.

In-app conversion rate of Android's and iPhone's mobile game apps in China in 2019 and 1st quarter 2020

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Release date

April 2020

Region

China

Survey time period

2019 and Q1 2020

Supplementary notes

According to the source, the in-app conversion rate is calculated by the number of users who performed an action divided by the number of users who activated the mobile games.

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