Social media penetration rate in Thailand 2019-2028

The social media penetration rate in Thailand was forecast to continuously increase between 2024 and 2028 by in total 2.7 (+3.3 percent). After the ninth consecutive increasing year, the penetration rate is estimated to reach 84.49 and therefore a new peak in 2028. Notably, the social media penetration rate of was continuously increasing over the past years.