Digital display ad revenue in the U.S. 2016-2019, by company

Published by Statista Research Department, Oct 30, 2023
This statistic presents the net digital display ad revenue in the United States in 2016, as well a forecast until 2019, by company. Yahoo's ad revenue is expected to increase from 1.26 to 1.31 billion U.S. dollars in the presented period.

Net digital display ad revenue in the United States from 2016 to 2019, by company (in billion U.S. dollars)

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Release date

March 2017

Region

United States

Survey time period

2016

Supplementary notes

* Forecast
Includes advertising that appears on desktop and laptop computers as well as mobile phones, tablets, and other internet-connected devices; net ad revenues after companies pay traffic acquisition costs (TAC) to partner sites; including banner ads and other (static display ads such as Facebook's News Feed Ads and Twitter's Promoted Tweets), rich media, sponsorships and video (including advertising that appears before, during or after digital video content in a video player).

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