Facebook brand index score India 2021, by region
According to a social media survey conducted across India between December 2020 and January 2021, Facebook had a brand index score of about 35 amongst other social media brands. The brand index score is a composite metric derived as an average of impression, quality, value, reputation, satisfaction and recommended scores of the brands. Facebook, the popular social networking platform seemed to be preferred more by the Western Indian states with a score of 40.6 in that time period.