In 2021, advertising taking place within a television program on cable TV achieved a revenue of around 1.6 trillion South Korean won. This type of advertising includes program, subtitle, time check, and piece advertising. It was the most successful format by far, followed by sponsorship advertising. This trend is forecast to continue up to 2023.
Cable TV program provider advertising revenue in South Korea from 2015 to 2021 with forecasts up to 2023, by format (in billion South Korean won)
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Other statistics that may interest you Advertising industry in South Korea
Market overview
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- Premium Statistic Revenue of advertising industry in South Korea 2013-2021
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Traditional media
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- Premium Statistic Printed media ad revenue in South Korea 2014-2024, by type
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Digital and social media advertising
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- Premium Statistic Internet advertising revenue in South Korea 2014-2024
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High-spending industries
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Market leaders
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- Premium Statistic Sales revenue Cheil Worldwide 2018-2022
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Statistics
KOBACO. (January 13, 2023). Cable TV program provider advertising revenue in South Korea from 2015 to 2021 with forecasts up to 2023, by format (in billion South Korean won) [Graph]. In Statista. Retrieved June 16, 2024, from https://www.statista.com/statistics/663753/south-korea-cable-tv-ad-revenue-format/
KOBACO. "Cable TV program provider advertising revenue in South Korea from 2015 to 2021 with forecasts up to 2023, by format (in billion South Korean won)." Chart. January 13, 2023. Statista. Accessed June 16, 2024. https://www.statista.com/statistics/663753/south-korea-cable-tv-ad-revenue-format/
KOBACO. (2023). Cable TV program provider advertising revenue in South Korea from 2015 to 2021 with forecasts up to 2023, by format (in billion South Korean won). Statista. Statista Inc.. Accessed: June 16, 2024. https://www.statista.com/statistics/663753/south-korea-cable-tv-ad-revenue-format/
KOBACO. "Cable Tv Program Provider Advertising Revenue in South Korea from 2015 to 2021 with Forecasts up to 2023, by Format (in Billion South Korean Won)." Statista, Statista Inc., 13 Jan 2023, https://www.statista.com/statistics/663753/south-korea-cable-tv-ad-revenue-format/
KOBACO, Cable TV program provider advertising revenue in South Korea from 2015 to 2021 with forecasts up to 2023, by format (in billion South Korean won) Statista, https://www.statista.com/statistics/663753/south-korea-cable-tv-ad-revenue-format/ (last visited June 16, 2024)
Cable TV program provider advertising revenue in South Korea from 2015 to 2021 with forecasts up to 2023, by format (in billion South Korean won) [Graph], KOBACO, January 13, 2023. [Online]. Available: https://www.statista.com/statistics/663753/south-korea-cable-tv-ad-revenue-format/