Online sales revenue during selected holidays in Brazil 2021
In 2021, online sales during the 15 days before Lovers' Day (June 12) in Brazil generated some 6.5 billion Brazilian reals in revenue. During the 14 days preceding December 24, online sales revenues also amounted to 6.5 billion reals. Combined, online sales during the eve of Black Friday and the date itself amounted to around 4.2 billion reals.