March Madness Trumps Pro Sports Leagues in TV Ad Spend

from
,

This chart illustrates that the NCAA men's basketball postseason tournament (often referred to as March Madness) is the most lucrative postseason for U.S. advertisers, beating every pro sports league in terms of TV ad spend.


Infographic: March Madness Trumps Pro Sports Leagues in TV Ad Spend | Statista
Related Infographics
  • Facebook
    Facebook's Revenue Soars On Mobile Ad Boom

    This chart shows Facebook's revenue growth since the first quarter of 2012.

  • Television Industry
    How TV Watching Has Evolved Over The Past 8 Years

    Based on the example of Showtime TV series Dexter and Homeland, this chart nicely illustrates how TV watching habits have evolved over the past few years.

  • Google
    Google Ads Are Getting Cheaper

    This chart shows the year-over-year change of the average cost per click on Google ads.

  • Facebook
    Interactions Boost The Effect Of Paying For Facebook Reach

    This chart illustrates how interactions with branded content on Facebook correlate with reach.

  • Facebook
    Top Brands See Facebook Engagement Plummeting

    This chart shows the average number of interactions per Facebook post for the most engaging global brands on the social network.

More info on this topic
College Sports (NCAA) statistics
College Sports (NCAA) statistics
College Sports (NCAA)
You may also be interested in...
Show more
Infographic Newsletter

Statista offers daily infographics about trending topics covering Media and Society.

Download & Reference

FAQ
Who may use the "Chart of the Day"?
The Statista "Chart of the Day", made available under the Creative Commons License CC BY-ND 3.0, may be used and displayed without charge by all commercial and non-commercial websites. Use is, however, only permitted with proper attribution to Statista.

Which topics are covered by the "Chart of the Day"?
The Statista "Chart of the Day" currently focuses on two sectors: "Media and Technology", updated daily and featuring the latest statistics from the media, internet, telecommunications and consumer electronics industries; and "Economy and Society", , which inlcudes current data from the United States and around the world relating to economic and political issues as well as sports and entertainment.

Can Statista create customized charts?
Absolutely! For information on tailor-made and sector-specific Charts of the Day, please contact Felix Richter
(felix.richter@statista.com).