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Most rational online shoppers
 

Which country has the most rational online shoppers?

Answered by Evgeniya Koptyug, 23.10.2012

One of the ways to answer this question is to take a look at statistics about digital shoppers who consider themselves rational buyers. In 2012 32% of Finnish shoppers labelled themselves rational, followed by the United Kingdom with 30% and Sweden with 25%. Very few Chinese consider themselves sensible online shoppers – just 1%, in fact.

Find more statistics on: B2C e-commerce, e-commerce, mobile shopping, online shopping Related topics: Online Shopping Category: E-Commerce & Mail Order Trade, E-Commerce & Mail Order Trade (B2C)
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Top statistics for the topic Online Shopping
 
Percentage of e-commerce in total revenue of European companies in 2011, by country
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Czech Republic25.00%
U.S. online retail spending on Thanksgiving Day, Black Friday and Cyber Monday from 2008 to 2012
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Cyber Monday, 2008834.00
eBay's annual net revenue from 2004 to 2012 (in billion U.S. dollars)
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Evgeniya Koptyug
Evgeniya Koptyug
Media Relations Manager evgeniya.koptyug@statista.com