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Most valuable fast food brands worldwide in 2013

 

Brand value of the 10 most valuable fast food brands worldwide in 2013 (in million U.S. dollars)

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Worldwide; Millward Brown Optimor Source: Millward Brown Optimor


© Statista 2013

Reading support:
The statistic shows the brand value of the 10 most valuable fast food brands worldwide in 2013. In that year, the brand value of Starbucks amounted to 17.89 billion U.S. dollars. McDonald's was the most valuable fast food brand in the world with an estimated brand value of about 90.26 billion U.S. dollars.

Statistic Information
 
close Markets and sectors
Retail & Trade , International Trade
Survey
Survey time period 2013
Object of investigation Fast food brand values
Region Worldwide
Macroregion Trans-Continental only (with GER)
Type Ranking
Category business volume, business company
Relevance 5
Release
Published by Millward Brown Optimor
Release date May 2013
Further information The statistic includes data from BrandZ, Kantar Worldpanel, Kantar Retail and Bloomberg.
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