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Leading magazine brands in the U.S. in 2012, by brand equity (fee-based)

 

Leading general interest magazine brands in the United States in 2012, by brand equity

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© Statista 2013

Reading support:
The statistic shows a ranking of the brand equity of magazines in the United States in 2012, as rated by consumers. The National Geographic received the most favorable ratings, which gave it the equity score of 66.

Statistic Information
 
close Markets and sectors
Media & Advertising , Books & Publishing
Survey
Survey by  Get Account
Survey name  Get Account
Survey time period Jan 31 to Feb 20, 2012
Interview
Number of respondents base: n > 38,500
Region United States
Macroregion North-America only
Age group 15 years and older
Relevance 3
Method of interview Online survey
Release
Published by  Get Account
Source link  Get Account
Release date October 2012
Cataloging
Tags AARP Magazine, average, brand equity, brand ranking, business magazine, equity, journal, journals, magazine, magazine market, magazine publishers, magazine publishers, magazine-publishing house, magazine-publishing houses, magazines, magazines, magazines, National Geographic, product rating, product reviews, publishers, publishing group, publishing groups, publishing house, publishing industry, ranking, Reader's Digest, user rating, user reviews
Top tags magazine, magazines, magazine market, brand ranking, brand equity
Markets and sectors Media & Advertising, Books & Publishing
Further information  Get Account
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