Dr Pepper Snapple: global ad spend 2017 | Statista

This timeline shows Dr Pepper Snapple's annual marketing and advertising expenses from 2008 to 2017. In 2017, the ad spend amounted to about 547 million U.S. dollars. Dr Pepper Snapple is a soft drink company, headquartered in Plano, Texas, United States. The company's core brands include Canada Dry, 7Up, A&W, Sunkist, and Sun Drop.

Dr Pepper Snapple's advertising and marketing expenses worldwide from 2008 to 2017 (in million U.S. dollars)

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Release date

February 2018

More information

Region

Worldwide

Survey time period

2008 to 2017

Supplementary notes

As of December 31 of each year.
Data prior to 2015 have been taken from previous editions of the publication.

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