This statistic gives information on the digital shopper penetration in the United States from 2016 to 2021. In 2016, 90.8 percent of internet users in the United States had browsed, research or compared products online. In 2020, this figure is expected to grow to 92.5 percent.
Digital shopper penetration in the United States from 2016 to 2021
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eMarketer. (September 19, 2017). Digital shopper penetration in the United States from 2016 to 2021 [Graph]. In Statista. Retrieved April 25, 2024, from https://www.statista.com/statistics/298461/digital-shopper-penetration-in-the-united-states/
eMarketer. "Digital shopper penetration in the United States from 2016 to 2021." Chart. September 19, 2017. Statista. Accessed April 25, 2024. https://www.statista.com/statistics/298461/digital-shopper-penetration-in-the-united-states/
eMarketer. (2017). Digital shopper penetration in the United States from 2016 to 2021. Statista. Statista Inc.. Accessed: April 25, 2024. https://www.statista.com/statistics/298461/digital-shopper-penetration-in-the-united-states/
eMarketer. "Digital Shopper Penetration in The United States from 2016 to 2021." Statista, Statista Inc., 19 Sep 2017, https://www.statista.com/statistics/298461/digital-shopper-penetration-in-the-united-states/
eMarketer, Digital shopper penetration in the United States from 2016 to 2021 Statista, https://www.statista.com/statistics/298461/digital-shopper-penetration-in-the-united-states/ (last visited April 25, 2024)
Digital shopper penetration in the United States from 2016 to 2021 [Graph], eMarketer, September 19, 2017. [Online]. Available: https://www.statista.com/statistics/298461/digital-shopper-penetration-in-the-united-states/