This statistic shows the actions UK consumers took before booking a hotel or accommodation in 2014. According to consumers who had recently booked accommodation, 28 percent visited a web search engine (e.g. Google) and 25 percent used a price comparison website.
Pre-purchase behaviour for hotel and accommodation bookings by consumers in the United Kingdom (UK) in 2014
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Deloitte. (June 30, 2014). Pre-purchase behaviour for hotel and accommodation bookings by consumers in the United Kingdom (UK) in 2014 [Graph]. In Statista. Retrieved April 19, 2024, from https://www.statista.com/statistics/327425/pre-purchase-activities-hotel-accommodation-booking-united-kingdom-uk/
Deloitte. "Pre-purchase behaviour for hotel and accommodation bookings by consumers in the United Kingdom (UK) in 2014 ." Chart. June 30, 2014. Statista. Accessed April 19, 2024. https://www.statista.com/statistics/327425/pre-purchase-activities-hotel-accommodation-booking-united-kingdom-uk/
Deloitte. (2014). Pre-purchase behaviour for hotel and accommodation bookings by consumers in the United Kingdom (UK) in 2014 . Statista. Statista Inc.. Accessed: April 19, 2024. https://www.statista.com/statistics/327425/pre-purchase-activities-hotel-accommodation-booking-united-kingdom-uk/
Deloitte. "Pre-purchase Behaviour for Hotel and Accommodation Bookings by Consumers in The United Kingdom (Uk) in 2014 ." Statista, Statista Inc., 30 Jun 2014, https://www.statista.com/statistics/327425/pre-purchase-activities-hotel-accommodation-booking-united-kingdom-uk/
Deloitte, Pre-purchase behaviour for hotel and accommodation bookings by consumers in the United Kingdom (UK) in 2014 Statista, https://www.statista.com/statistics/327425/pre-purchase-activities-hotel-accommodation-booking-united-kingdom-uk/ (last visited April 19, 2024)
Pre-purchase behaviour for hotel and accommodation bookings by consumers in the United Kingdom (UK) in 2014 [Graph], Deloitte, June 30, 2014. [Online]. Available: https://www.statista.com/statistics/327425/pre-purchase-activities-hotel-accommodation-booking-united-kingdom-uk/