Distribution of retail ad spending in Germany 2022, by type

Distribution of total advertising spending in retail and trade in Germany in 2022, by advertising media

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Release date

July 2023

Region

Germany

Survey time period

2022

Number of respondents

1,503 marketing decision makers

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

Percentage point deviating from 100 percent are most likely due to rounding.

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