The graph shows programmatic advertising influence on click-through rate according to marketing professionals in the United States in 2014 and their expectations for 2016. The source found that 51 percent of respondents believed that CTR will increase owing to programmatic advertising in 2016.
Ways in which programmatic advertising influences click-through rates according to marketing professionals in the United States in 2014 and 2016
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DoubleClick, & Advertising Age. (September 30, 2014). Ways in which programmatic advertising influences click-through rates according to marketing professionals in the United States in 2014 and 2016 [Graph]. In Statista. Retrieved April 20, 2024, from https://www.statista.com/statistics/417962/programmatic-ad-influence-ctr-marketers-usa/
DoubleClick, und Advertising Age. "Ways in which programmatic advertising influences click-through rates according to marketing professionals in the United States in 2014 and 2016." Chart. September 30, 2014. Statista. Accessed April 20, 2024. https://www.statista.com/statistics/417962/programmatic-ad-influence-ctr-marketers-usa/
DoubleClick, Advertising Age. (2014). Ways in which programmatic advertising influences click-through rates according to marketing professionals in the United States in 2014 and 2016. Statista. Statista Inc.. Accessed: April 20, 2024. https://www.statista.com/statistics/417962/programmatic-ad-influence-ctr-marketers-usa/
DoubleClick, and Advertising Age. "Ways in Which Programmatic Advertising Influences Click-through Rates According to Marketing Professionals in The United States in 2014 and 2016." Statista, Statista Inc., 30 Sep 2014, https://www.statista.com/statistics/417962/programmatic-ad-influence-ctr-marketers-usa/
DoubleClick & Advertising Age, Ways in which programmatic advertising influences click-through rates according to marketing professionals in the United States in 2014 and 2016 Statista, https://www.statista.com/statistics/417962/programmatic-ad-influence-ctr-marketers-usa/ (last visited April 20, 2024)
Ways in which programmatic advertising influences click-through rates according to marketing professionals in the United States in 2014 and 2016 [Graph], DoubleClick, & Advertising Age, September 30, 2014. [Online]. Available: https://www.statista.com/statistics/417962/programmatic-ad-influence-ctr-marketers-usa/