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Statistics and Facts about E-commerce in China
 

Statistics and Facts about E-commerce in China

As the digital economy takes shape, more and more people and businesses around the world are going online. The number of internet users in China reached 537 million in June 2012. This has driven the explosive growth of the Chinese e-commerce market, which is expected to triple and surpass the U.S. online marketplace by 2015. It is now predicted that the estimated 193 million online shoppers in China will increase to more than 350 million by 2015, generating a transaction scale of 2.6 trillion yuan. In comparison to the business-to-consumer and consumer-to-consumer sector, the business-to-business e-commerce sector currently generates the greatest amount of revenue.

The most successful e-commerce company in China is Alibaba.com of July 2012. This company dominates the B2B market and it’s Tmall and Taobao websites also enjoy the biggest market share of the B2C and C2C markets respectively.
Top statistics for the topic E-Commerce in China
 
Penetration rate of online shoppers in China from 2009 to 2015
show statistic		2015*58.20%
Transaction volume of the Chinese online shopping market in 2011, by product group
show statistic		Other41.40%
Leading B2C e-commerce retailers in China in 2011, ranked by number of users (in millions)
show statistic		tmall.com110.46
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Global overview
 
Global e-commerce sales volume from 2010 to 2013 (in billion U.S. dollars)
show statistic		2013*963
E-commerce revenue in China from 2007 to 2015 (in billion yuan)
show statistic		2015*2703
Countries with the largest B2C e-commerce markets in 2010 with forecast for 2015 (in billion U.S. dollars)
show statistic		United States**, 2010177
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Overview of e-commerce in China
 
Transaction scale of China's e-commerce market from 2008 to 2015 (in trillion yuan)
show statistic		2015*26.50
Annual growth rate of China's e-commerce market from 2009 to 2015*
show statistic		2015*34.50%
Share of sectors in the Chinese e-commerce market in 2011 (by transaction volume)
show statistic		Online travel bookings2.40%
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Consumers
 
Number of online shoppers in China from 2006 to 2015 (in millions)
show statistic		2015*363
Number of new online shoppers in China per year from 2005 to 2015 (in millions)
show statistic		201531
Growth rate of online shoppers in China from 2007 to 2015 (compared to the previous year)
show statistic		2015*15.60%
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E-commerce retailers
 
Number of B2C and C2C e-commerce companies in China from 2008 to 2013 (in 1,000 companies)
show statistic		2013*25.72
Number of employees in the e-commerce segment in China from 2007 to 2012 (in million employees)
show statistic		20122.65
Market share of B2B online retailers in China in 2011 (in percent)
show statistic		Alibaba48.90%
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Trend and outlook
 
Market volume of mobile e-commerce in China from 2009 to 2015 (in billion yuan)
show statistic		2015*104.67
Revenue generated with online shopping in China from 2006 to 2015, by payment method (in billion yuan)
show statistic		2015*, E-Commerce Offline-Payment1039
Share of e-payment in online shopping in China from 2006 to 2015
show statistic		2015*59.30%
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Popular search terms
 
Top studies - E-Commerce in China
 
Recent Chart of the Day
 
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Photo: istockphoto.com / hronos7; sxc.hu / mst_b

Internet Usage in China

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Photo: istockphoto.com / hronos7

Social Networks in China

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