Annual GMV of Jumia Technologies AG 2017-2020
In 2020, Nigerian e-commerce platform Jumia generated 836.5 million euros in gross merchandise volume (GMV). This result represents a decrease from the 2019 GMV of almost 1.1 billion euros. GMV corresponds to the total value of orders including shipping fees, value added tax, and before deductions of any discounts or vouchers, irrespective of cancellations or returns.