Annual percentage change in visits to leading tourist attractions in the UK 2020-2023

Published by Statista Research Department, May 10, 2024

The number of visits to most of the selected leading tourist attractions in the United Kingdom grew significantly in 2023 over the previous year. Overall, the British Museum was the most visited tourist attraction in the UK in 2023, experiencing a 42 percent annual increase in attendance. Despite the year-on-year rises in visits, attendance at most institutions remained below the figures reported before the impact of the COVID-19 pandemic. 

Year-on-year percentage change in number of visits to leading tourist attractions in the United Kingdom (UK) from 2020 to 2023

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Release date

March 2024

Region

United Kingdom

Survey time period

2020 to 2023

Special properties

visitor attractions in membership with ALVA; figures refer to the visitor attractions that recorded the highest number of visits in 2023

Supplementary notes

¹ 2020 data for the Windsor Great Park was not available.

² The National was formerly known as the Scottish National Gallery. 

Data prior to 2023 were previously published by the source.

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