According to a survey from March 2022, 85 percent of the Millennials in India had intentions to treat themselves by spending more in 2022. Consumers in India had the highest share of respondents across all generations planning to splurge in 2022, while respondents in Japan had the lowest rates.
Intention to splurge in the Asia-Pacific region in 2022, by selected country and generation
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McKinsey & Company. (June 9, 2022). Intention to splurge in the Asia-Pacific region in 2022, by selected country and generation [Graph]. In Statista. Retrieved June 16, 2024, from https://www.statista.com/statistics/1323262/apac-intention-to-splurge-by-country-and-age/
McKinsey & Company. "Intention to splurge in the Asia-Pacific region in 2022, by selected country and generation." Chart. June 9, 2022. Statista. Accessed June 16, 2024. https://www.statista.com/statistics/1323262/apac-intention-to-splurge-by-country-and-age/
McKinsey & Company. (2022). Intention to splurge in the Asia-Pacific region in 2022, by selected country and generation. Statista. Statista Inc.. Accessed: June 16, 2024. https://www.statista.com/statistics/1323262/apac-intention-to-splurge-by-country-and-age/
McKinsey & Company. "Intention to Splurge in The Asia-pacific Region in 2022, by Selected Country and Generation." Statista, Statista Inc., 9 Jun 2022, https://www.statista.com/statistics/1323262/apac-intention-to-splurge-by-country-and-age/
McKinsey & Company, Intention to splurge in the Asia-Pacific region in 2022, by selected country and generation Statista, https://www.statista.com/statistics/1323262/apac-intention-to-splurge-by-country-and-age/ (last visited June 16, 2024)
Intention to splurge in the Asia-Pacific region in 2022, by selected country and generation [Graph], McKinsey & Company, June 9, 2022. [Online]. Available: https://www.statista.com/statistics/1323262/apac-intention-to-splurge-by-country-and-age/