According to a consumer survey conducted in the Middle East in 2022, a fifth of the respondents in the United Arab Emirates (UAE) said that they were willing to pay a lot more for healthy products. In comparison, 47 percent of the surveyed consumers in the UAE indicated that they were willing to pay only a bit more for healthy products that year.
Share of consumers willing to pay more for healthy products in the United Arab Emirates in 2022, by value type
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McKinsey & Company. (September 7, 2022). Share of consumers willing to pay more for healthy products in the United Arab Emirates in 2022, by value type [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1414778/uae-willingness-to-pay-more-for-healthy-products-by-value-type/
McKinsey & Company. "Share of consumers willing to pay more for healthy products in the United Arab Emirates in 2022, by value type." Chart. September 7, 2022. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1414778/uae-willingness-to-pay-more-for-healthy-products-by-value-type/
McKinsey & Company. (2022). Share of consumers willing to pay more for healthy products in the United Arab Emirates in 2022, by value type. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1414778/uae-willingness-to-pay-more-for-healthy-products-by-value-type/
McKinsey & Company. "Share of Consumers Willing to Pay More for Healthy Products in The United Arab Emirates in 2022, by Value Type." Statista, Statista Inc., 7 Sep 2022, https://www.statista.com/statistics/1414778/uae-willingness-to-pay-more-for-healthy-products-by-value-type/
McKinsey & Company, Share of consumers willing to pay more for healthy products in the United Arab Emirates in 2022, by value type Statista, https://www.statista.com/statistics/1414778/uae-willingness-to-pay-more-for-healthy-products-by-value-type/ (last visited June 18, 2024)
Share of consumers willing to pay more for healthy products in the United Arab Emirates in 2022, by value type [Graph], McKinsey & Company, September 7, 2022. [Online]. Available: https://www.statista.com/statistics/1414778/uae-willingness-to-pay-more-for-healthy-products-by-value-type/