Valentina Dencheva
With a background in social anthropology, media studies, and copywriting, Valentina Dencheva researches all things marketing, with a focus on social media and influencers. She also occasionally dives into the advertising markets of France and Canada.
Latest statistics
+
Traditional and digital media advertising spending in Canada from 2023 to 2028 (in billion Canadian dollars)
+
Advertising spending in Belgium from 2019 to 2029, by platform (in million U.S. dollars)
+
Sectors with the highest share of the aggregate value of the 150 most valuable French brands worldwide 2024
+
Fastest growing French brands worldwide in 2024, by brand value growth rate
+
Leading social media platforms in the United States in 2023, by ad revenue (in billion U.S. dollars)