Important user satisfaction factors of online video platforms in China 2022, by genre
Content library, streaming speed, and pricing were the top factors influencing video streaming user satisfaction level, as per survey results in November 2022. When it comes to TV dramas, about 65 percent of surveyed online video users selected a rich content library as a key element in evaluating a video streaming platform. On the other hand, variety show viewers were more concerned about pricing and charging, with 62.7 percent of respondents confirming so.